Should You Change Your Copy When Rankings Fall?
| by Karon Thackston | June 26, 2008 | |
I've been on a seesaw for the last year. I have a client who, for almost 12 months, has been asking me to rewrite their home-page copy because they dropped in rankings. I have been asking her the same question... one you should ask yourself.
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Advantages of Article Marketing
| by David O Connell | June 16, 2008 | |
Starting an online business is a very large undertaking. The key to making it work for you is getting your name out there and educating your target audience about your product or service. Hundreds of new businesses are popping up every day on the Internet |
13 Linkbaiting Tips That May Sell
| by Anna Eliot | March 20, 2008 | |
Webmasters are always in the lookout for newer link building opportunities. And thus when Social Bookmarking came into existence, they wasted no time to understand and utilize its possibilities for search engine optimization and marketing. Do they work? |
Proven Tips that Will Sell Your Books - Part 1
| by Warren Whitlock | January 15, 2008 | |
Since every book is different, and there are many market niches, it is impossible to use a "one size fits all" approach to book promotion. However, there are some strategies that work for most authors, most of the time. |
5 Steps to Writing High-Value Website Content
| by Brandon Cornett | November 22, 2007 |
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I have a motto I use regarding website content. "If it's not worth putting online, don't put it online." This is my reminder to myself that I need to use the techniques outlined in this article to create superior website content. Because that's the kind of content that leads to online success! |
4 Easy Steps to Leveraging Your Articles
| by Alicia Forest | October 22, 2007 | |
Writing valuable content-rich articles for your target market and submitting them to article directories and other publishers is one of the best ways to market your business, become known as an expert in your field, and add subscribers to your list. |
Copywriting Makeover: It's What You Say AND How You Say It, Part 2 of 2
| by Karon Thackston | September 26, 2007 | |
What happens when you think you have all the necessary information in your copy, but it still doesn't convert? It might not be what you're saying, but how you're saying it. |
Tips for Press Coverage
| by Sharon Housley | August 07, 2007 |
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Press exposure can significantly impact a small businesses' success. Press releases are not just for big businesses; many small businesses find press releases to be an inexpensive way to gain exposure and attention. |
Ghost Writers
| by Ed Reuben | August 01, 2007 |
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People write short stories or informative articles as a hobby. Many pursue a part or full time career as a freelancer or copywriter. There are also people who are not concerned about name, fame or reputation that their writing can bring. |
Readability Software for Writers
| by Nina Davies | July 23, 2007 |
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As a writer, you've probably heard about readability formulas with strange names such as Flesch-Kincaid or Dale-Chall. Did you know that you can use readability analysis to improve your manuscript? In this article we'll talk about readability formulas, why they are important for writers, and how to choose the best readability software. |
