Promotion World ARCHIVE Tutorial December 27, 1999 CHAPTER 2: Getting Your Site Ready WAIT! Before you start promoting your site, you need to make sure your site is ready! There are a lot of things to do before you can even think about promoting your site. I'll be talking about these in this chapter. You can do a lot of damage to your site if you promote before it's fully ready. I know so many people who have done things they have really regretted. So... make sure you have everything perfect before you start your promotion. Topics covered in this chapter include: The Little Yellow Sign The Importance Of Quality Content Your Own Domain Name RSACI Rating Tags Developing Keywords Meta Tags Using Keywords